Media Toolkit

Tools, Tips and Resources to help you secure media coverage for an event

Pitching your local media can be completely intimidating and overwhelming for the non-PR professional.  Believe it or not, you don't have to be a PR professional to be successful and pitching the press is easier than you think.  Click HERE to learn 8 tips to guide you in trying to obtain media coverage for an event.


Tips to secure airtime for PSAs

Rettsyndrome.org's new Rett Syndrome Public Service Campaign can be viewed HERE.  You can also make the PSA available to the media for use and editing by downloading it from YouTube at https://youtu.be/ja3Oz0_4BDA.

Visit https://www.psacentral.org/home to see how you can contact your stations for airplay.


2017 Press Releases for information


Awareness Materials

Downloadable Resources

 
 
Rettsyndrome.org Brochure
The Rettsyndrome.org brochure is a great guide to the latest details about Rett syndrome and the latest details on what your donations have provided.
 
 
2016 Impact Report
Review the impact Rettsyndrome.org made in 2016 and the goals for 2017 by downloading the impact report here.
 
 
51 Years Infographic
Our 51 Years of Progress infographic beautifully details Rettsyndrome.org's role in the scientific advances that are driving us toward a cure for Rett syndrome.  Click HERE to view this document.
 
 
  
2017 Research One Pager

Rettsyndrome.org is leading the revolution in Rett syndrome research. View the Research One Pager to see our research driven results.

 
 
The Rett Syndrome Handbook
The Rett Syndrome Handbook is often referred to as the "Bible" for Rett syndrome. Download your PDF copy or call the office at 1-800-818-7388 to order a hard copy to learn everything you need to know and more about Rett syndrome.
 
 
First 100 Days PathwayWe know there is a lot of new language to learn and new systems to navigate. We have created this First 100 Days Pathway to simplify and prioritize this important period of time for you and your family.
 
 
2016 Rettsyndrome.org Fact Sheet

Click here to view the lastest about what Rettsyndrome.org has accomplished with your help!

 
 
A Participant's Guide to Drug Research in Rett Syndrome

Download this guide to learn the importance of clinical trials, what particpation means and what your rights are as the parent of a participating child as well as your child's rights as a participant.

 
 
Scoliosis Resources
Scoliosis Resources

Below are three resources you can use to help understand more about scoliosis in those with Rett syndrome.
Scoliosis in Rett Syndrome
Clinical Management of Scoliosis in Rett Syndrome
Profiling Scoliosis in Rett Syndrome

 
 
 
 
 
Nutritional and Digestive Health Booklet

Download the booklet

 
 
Growth References

Using data on over 700 affected patients in the Natural History Study of Rett syndrome, these references are an accurate representation of growth.  As a result of this study, the clinicians have gained insight into growth patterns in Rett syndrome which should help interpret measurements of height, weight, and head circumference. 

Height 0-36 months

Weight 0-36 months

BMI 0-36 months

Head Circumference 0-36 months

Height 2-20 years

Weight 2-20 years

BMI 2-20 years

Head Circumference 2-20 years

Download and print a letter to your child’s physician that introduces the Rett syndrome growth references.

 
A Guide to Rett Syndrome

Click here to see this companion guide written to help everyone around the child or adult with Rett syndrome understand the basics of the diagnosis, and how to provide the essentials for an enriched life.  This guide is authored by Dr. Mary Jones and the team at the UCSF Benioff Children's Hospital Oakland Rett Syndrome Clinical Research Center of Excellence.  It is ideal for family, friends, educators, therapists, and caregivers. 

 
 
Una guía para el síndrome de Rett 

Haga clic aquí para ver a una guía escrita para ayudar a todo el mundo alrededor del niño o adulto con síndrome de Rett comprender los conceptos básicos del diagnóstico y cómo proporcionar los elementos esenciales para una vida enriquecida.  Esta guía está escrita por Dr. Mary Jones y el equipo de Hospital Oakland Rett síndrome clínica centro de excelencia la UCSF Benioff infantil en la investigación. Es ideal para familia, amigos, educadores, terapeutas y cuidadores.

 
 
 
Qué es el Síndrome de Rett?

El síndrome de Rett es un trastorno en el desarrollo neurológico infantil caracterizado por una evolución normal inicial seguida por la pérdida del uso voluntario de las manos, movimientos característicos de las manos, un crecimiento retardado del cerebro y de la cabeza, dificultades para caminar, convulsiones y retraso mental. El síndrome afecta casi exclusivamente a niñas y mujeres.

http://espanol.ninds.nih.gov/trastornos/el_sindrome_de_rett.htm